What I Think

Shine for Woman from Yahoo

Posted on: April 2, 2008

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Yahoo launched a new Web site aimed at women called “Shine” which will feature original blogs and content from major publishing partners

It includes Yahoo News, Finance, Sports, Entertainment, and the much less popular Yahoo Tech and Yahoo Green.

yahoo women

The front page of Yahoo’s Shine is clean and, at least right now, light on ads.

Yahoo aims to be the top destination site in the lifestyles category. Shine readers will be able to start their own blogs and that content, if deemed worthy, can end up as some of the featured content in different sections on the site.

You will also be able to get to your Yahoo Mail on Shine, and there is integration with Yahoo Search, Food, Health, and Astrology. But there could be even more integration with things like Yahoo Messenger and Yahoo Answers.

On a quick glance, Shine looks more aesthetically appealing and less cluttered than the rival sites, despite the fact that Yahoo is not exactly known for simple site design. Have a look at the site here.


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